Well Done Google!

Given that over 75% of the internet population use Google for searching, anything they do to raise awareness of environmental issues makes an impact.

Today they've "turned the lights off" on the Google homepage - the screen has gone black:

They're also encouraging people to calculate their own carbon footprint with their carbon footprint map.

By calculating your carbon footprint, you can work out where to reduce the amount of carbon dioxide your lifestyle produces and therefore reduce your impact on climate change - it's as simple as that.

So if you haven't done that already, please have a go. Even if you've calculated your carbon footprint elsewhere every single click and every single footprint calculated shows one of the most influential companies on earth for reaching developed world audiences, that what they're doing attracts interest, makes a tangible difference, and that they should do more of it.

Let me know how you come out when you calculate your carbon footprint today and add yourself to the map like these good people below. If you want to know who landed in the sea just off Dawlish - that's me ;)

 

Comments

[earthwoman]

I did the challenge and came out at 1.98.
Shame it didn't ask much detail about travel habits - miles traveled by public transport, bike etc.

[Adrian]

Hey thanks for the great blog, I love this stuff. I don’t usually do much for Earth Day but with everyone going green these days, I thought I’d try to do my part.

I am trying to find easy, simple things I can do to help stop global warming (I don’t plan on buying a hybrid). Has anyone seen that www.EarthLab.com is promoting their Earth Day (month) challenge, with the goal to get 1 million people to take their carbon footprint test in April? I took the test, it was easy and only took me about 2 minutes and I am planning on lowering my score with some of their tips.

I am looking for more easy fun stuff to do. If you know of any other sites worth my time let me know.